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Selecting the perfect signage for your business is a crucial decision that can significantly impact your brand visibility and customer attraction. At Adams Signs, we understand the importance of this choice and are here to guide you through the process. Here are some key factors to consider when choosing the right signage for your business:...

Retail chains rely heavily on effective signage to attract customers and maintain brand consistency across multiple locations. At Adams Signs, we’ve worked with numerous retail chains to create impactful signage solutions. Here are some of the most popular sign types that retail chains frequently use: Channel Letter Signs Channel letter signs are a top choice...

Happy New Year!!! The new year brings so many changes for businesses.  It could mean a new look or making your existing sign stand out.  As the New Year begins, we would like to remind you of the importance of the first impression of your business – Your sign! A first impression can make or...

Adams Signs and Graphics was founded in 1943 by John Adams. John pioneered the fabrication of plastic sign faces and was the first to offer complete custom signage to northeast Ohio after starting out painting signs in his garage. In 1982, the company built a new 70,000-square-foot facility in Massillon, Ohio. After his passing in...

The holidays are upon us, and the holiday sales season is crucially important for retailers. Did you know that 85% of your customers live within a five mile radius of your business? Did you know that 50% of new customers learn about your business from your on-premise signs? Signage offers many benefits in retail, but...

Channel letters are the large, individual letters frequently seen as signage on storefronts. They can be individually mounted or raceway mounted. These letters are three-dimensional and are illuminated. Their counterpart, known as the dimensional letter, is a non-illuminated. Channel letter signs are bold and eye-catching. Most channel letter signage is outdoors but can also be...

When making the most of your marketing budget, look to LED message centers’ innovative solution. The Small Business Administration (SBA) has recognized the potential of LED advertising and notes that it is one of the most cost-efficient advertising methods and can be a deciding factor in the success or failure of a small business. LED...